On-line Imaging Service of Kodak & Fuji

1 Introduction As a promising trading platform, e-business is growing rapidly. E-business markets are likewise at their most ripe stage of groomment. Together with the rapid-development of meshing technology, e-business will grow hike in the future. E-business is technology-mediated exchanges between parties (individuals, organisation, or two) as well as the electronically based intra- or interorganisational activities that facilitate much(prenominal) exchanges (Rayport, F. J. and Jaworski, J. B. 2001: 3). In this paper, I choose the on-line vision servicing of Kodak and Fuji as the samples and analyse their e-business mode accordingly. As two main competitors in imaging industries, Kodak and Fuji check this sedulousness for a yen time. In todays Internet-driven business environment, both Kodak and Fuji involve themselves into e-business and render this business mode into their new harvesting/service - on line imaging service. 2 The translation of Product/ swear o ut 2.1 The Introduction to The Concept of Product/Service Customers want to set apart up certain needs and seek crossways or service to repay them. Once the customers need are known, the company whoremonger then develop the range of products and service to pit them. gibe to Philips Kotlers interpretation (1991: 199), product consists with three aspects: core product, actual product and increase product. Core product is the core benefit which customers seek. literal product contains the physical parts of a product including brand, features, persona and forwarding etc. While augmented product is the redundant benefits, such as pre- or post-sales service, delivery, credit terms etc. In todays Internet-driven business environment, product/service has extended its opinion and form more widely. The blurring of industry boundaries and technological innovation baffle out many opportunities for companies to develop product/service to meet customers need. However, in e-busi ness environment, it takes almost the akin ! product idea we mentioned higher up and therefore we can line Kodak and Fujis... If you want to get a full essay, order it on our website: OrderEssay.net

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